Describe the ways in which your production work and informed and aided by research into real media texts and planning. How was your ability to use research and planning for production developed over time.
Research and planning has become a vital and important part of producing and creating a good media text. Over the two years of studying media it has become more and more obvious how good and detailed research and planning helps to create the best media products for many reasons. In our foundation portfolio we chose to make a horror film opening which included many different conventions that were both challenged and used in our film opening. Research was vital for this as we had to find other similar films in our genre in order create a different yet realistic horror film opening. Within our research we found that fade to blacks, fast cuts and a build up were common conventions which we used in our work. Without this research we would not have known this and our work would not have turner out as successful as it did.
With the advanced portfolio I created a campaign awareness advert about binge drinking in teenagers and young adults. Research into existing products in this area meant that I could make my advert realistic yet different to existing products.
For both portfolios especially the foundation portfolio research meant that we could look into existing production company's in order to find the right one to produce our film. We chose to use Hammer as from research we found that this company would give us the biggest budget and has produced many films of our chosen genre.
The planning in both portfolios meant that every aspect of creating the plan was done professionally and organised meaning that if anything went wrong when creating our film it would have little to no effect on the end product. Since doing our foundation portfolio we discovered areas in which were missing in the planning which meant that when we came to the advanced portfolio the planning was even more thorough than before meaning we ended up with a more successful product.
Overall from looking back at my work I realise that my planning and research improved greatly from doing the foundation and advanced portfolio. This was shown in the improved research and planning work that I had for my advanced portfolio compared to that of my foundation portfolio.
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