In this video the prosumer has taken the song blurred lines and swapped the intended meaning of the song so that it fits men instead of women. The main reason they will have done this is to show how degrading the song is to women as it is likely that this was made by a women as the origional video fits the male gaze theory.
Thursday, 14 August 2014
Self representation
Self representation is where people take videos and media products from the internet and interpret it in there own way in order to create new different media most likely with a different or opposing message.
In this video the prosumer has taken the song blurred lines and swapped the intended meaning of the song so that it fits men instead of women. The main reason they will have done this is to show how degrading the song is to women as it is likely that this was made by a women as the origional video fits the male gaze theory.
In this video the prosumer has taken the song blurred lines and swapped the intended meaning of the song so that it fits men instead of women. The main reason they will have done this is to show how degrading the song is to women as it is likely that this was made by a women as the origional video fits the male gaze theory.
Friday, 1 August 2014
How have I used the representation to create meaning in the film opening from last year?
In my film opening we many different representations to create meaning in our film. First of all we used the stereotype of women being scared and vulnerable on there own in order to create this identity for our main character. By showing her in bed at night this gives the representation that she is vulnerable which is a dominant ideology. By doing this we followed Laura Mulvey's theory of the male gaze by showing how frighted and alone she is with out a male. This then gave the female audience the feel of empathy and the males the feeling of wanting to be brave and save her.
We challenged the stereotype of children being sweet, caring and innocent in our film opening by using them as the horror feature in our film and questioning the stereotypical traits put upon them. This change in the representation of little girls would make the audience on edge as they would not be used to it and unsure how this representation will turn out.

Rol
With out location of the girls bedroom we chose to use stereotypical colours and pops such as the pink bedding and pyjamas and the composition of our room shows the dressing table which is another common feature in a girls bedroom. We did this in order to illustrate the type of character that our main character plays which was a typical pink loving girly girl. This illustrates David Chandlers theory of a construction of reality as we have used a construction of reality to make a relatable character.
We challenged the stereotype of children being sweet, caring and innocent in our film opening by using them as the horror feature in our film and questioning the stereotypical traits put upon them. This change in the representation of little girls would make the audience on edge as they would not be used to it and unsure how this representation will turn out.

Rol
With out location of the girls bedroom we chose to use stereotypical colours and pops such as the pink bedding and pyjamas and the composition of our room shows the dressing table which is another common feature in a girls bedroom. We did this in order to illustrate the type of character that our main character plays which was a typical pink loving girly girl. This illustrates David Chandlers theory of a construction of reality as we have used a construction of reality to make a relatable character.
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